Award-winning Greene & Co. Open Branch in Crouch End
2nd January 2008
Greene & Co., one of North West London’s most successful estate agencies and recently named the UK’s Best Customer Services Agency, has started 2008 with the opening of a new branch in Crouch End on 2 January.
With over 20 years experience in the buying, selling, letting and management of property the company now has five branches. Like its branches in West Hampstead and Maida Vale, the Crouch End branch will represent a range of properties across the area aimed at first and second time buyers, as well as families.
Located at 3 Broadway Parade, N8, Greene & Co. Crouch End boasts a customer friendly shop-style environment with a striking contemporary interior. All properties are displayed on LCD screens in the shop window and there are facilities inside for customers to browse details on in-shop computers while they have a coffee and a snack.
A strong customer service culture and personal service features differentiate Greene & Co. from most estate agents, with all agents NAEA qualified or in the process of sitting exams for their qualification. In December 2007 Greene & Co. received the honour of being named Best Customer Services Agency at the prestigious national Estate Agency of the Year Awards 2007. Supported by the National Association of Estate Agents (NAEA), the awards are a benchmark for exceptional standards of service and achievement within the industry.
In particular, Greene & Co. have pioneered the Goodwill Charter – a highly acclaimed scheme that has significantly reduced levels of gazumping and gazundering. Personal service features include: personal account managers; email and text updates; anniversary cards; and bags of goodies for buyers full of moving-in essentials.
To ensure properties for sale receive the best possible exposure Greene & Co. have a dedicated in-house marketing department offering a comprehensive marketing plan for each property. As well as promoting properties in leading magazines and newspapers, they are the only agents in the area to have exclusively featured properties on the UK’s leading property portals, rightmove.co.uk, primelocation.com, and propertyfinder.com, and Google pay-per-click advertising for any Crouch End property searches.
Crouch End is a green and leafy area, renowned for its village feel and friendly cosmopolitan atmosphere. Popular with arts, media and entertainment professionals the area has many well-known residents and is popular with young families. There is a great sense of community with good local amenities, from family-run businesses to trendy shops, bars, café’s and restaurants. The latest Land Registry figures show that prices have increased by 17.4% in the last year alone, considerably more than the national average of 8.1% and the London average of 14.7%.
Stephen Matthews, Director of Greene & Co. Crouch End, commented:
“Crouch End is an ideal area for Greene & Co. There is strong demand for family homes and for properties for first and second time buyers. Prices in this area have increased above the London average and there is still plenty of potential for growth.”
Earlier in 2007 Greene & Co. were named one of the ‘100 Best Small Companies to Work For’ in the annual list published by The Sunday Times - one of only two estate agencies in London to receive the accreditation.
For more information please contact Anna Christoforou on 07818 035 690 or email: anna@annachristoforou.com
See Coverage in the Press:
The Negotiator, 25 January 2008
North Magazine, January 2008
Ham&High, 24 January, 2008
Hot Property, 18 January 2008
Avenues, 17 January, 2008
Sold Out, January 2008
Notes to Editors
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About Greene & Co.
Greene & Co are one of London’s most successful Estate Agents, with over 20 years experience in the buying, selling, letting and management of property across North West London. Each of Greene & Co.’s five branches has a different area of focus and style of approach. The longest established Greene & Co. branches in West Hampstead and Maida Vale, and its newest branch in Crouch End, represent a range of mid market properties across the area for first and second time buyers.
Home was established in 2000, as a concept store in Belsize Park. The comfortable and informal shop environment is customer friendly, with all property details on display to encourage browsing and facilities for customers to sit down for coffee and sweets while searching through the in-shop computers. Urban Spaces in Clerkenwell are experts in the buying and selling of lofts, live/work and unusual contemporary design spaces throughout the UK.
David Pollock, Managing Director, has developed a strong customer service culture and personal service features that differentiate Greene & Co. from most estate agents and their pioneering Goodwill Charter has significantly reduced gazumping and gazundering.
In 2007 Greene & Co. were named Best Customer Services Agency at the prestigious national Estate Agency of the Year Awards 2007. Supported by the National Association of Estate Agents (NAEA), the awards are a benchmark for exceptional standards of service and achievement within the industry.
Earlier in 2007 Greene & Co. were also named one of the ‘100 Best Small Companies to Work For’ in the annual list published by The Sunday Times - one of only two estate agencies in London to receive the accreditation.
Greene & Co. Goodwill Charter
Greene & Co. have pioneered the Goodwill Charter – a highly acclaimed scheme where buyers and sellers both sign an agreement promising not to guzump or gazunder. Both parties pay an amount of money to the estate agent and this is forfeited if either side pulls out. The result has been committed buyers and a fall-through rate of only one in five sales – significantly lower than the industry average.